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Dana Light
Chief Marketing & Business Development Officer

Dana is a results-driven marketing professional with an unwavering dedication to her work and a genuine commitment to delivering successful outcomes for her clients. Dana has a strong work ethic and she consistently goes above and beyond to ensure that every project she undertakes exceeds expectations.

 

With a comprehensive background in the development and implementation of marketing campaigns, she has led company-wide initiatives with a passion of identifying business development opportunities and making strategic connections. Dana thrives on understanding her clients unique needs, anticipating challenges, and developing creative and unique solutions. 

Dana was the Director of Marketing/Research at George Smith Partners and was responsible for driving the firm’s marketing/business development strategy and researching debt and equity programs. Prior to GSP, she worked in a marketing capacity at Arixa Capital and Marcus & Millichap.

Ms. Light is a native of Los Angeles and holds a B.S. in Business Administration from University of the Pacific. She is an avid tennis player and a devout fan of the sport.

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PROFESSIONAL HIGHLIGHTS

Passionate about implementing strategies and opportunities to promote growth and boost revenue

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Establishes targets and metrics to execute short & long-term goals

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Strong track record in identifying new prospects and converting leads

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Experience in organizing large scale events, trade shows, and conferences

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Assesses industry trends

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Past President, Board of Directors, CalALTs (California Alternative Investments Association)

 

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